The Problem with ‘Best’ EHR Software

This article from Seth Godin really intrigued me. “The Problem with hit radio“. Whether we like it or not, it is really herd mentality isn’t it?

I can literally paraphrase and replace radio, top 40 songs, etc. with EHR and would make sense. Let me do that – you decide. I’m sure Seth wouldn’t mind – he’d actually agree with me.

Popular is not the same as important, or often, not the same as good.

Problems with Best’ EHR Software

This article from Seth Godin really intrigued me. “The Problem with Hit Radio“. Whether we like it or not, it is really herd mentality, isn’t it?

I can literally paraphrase and replace radio, top 40 songs, etc. with EHR, and would make sense. Let me do that – you decide. I’m sure Seth wouldn’t mind – he’d actually agree with me.

When you read only the top 10 EHR list, you are letting the crowd decide what EHR Software you should sign up for.

And if you see demonstrations of top 10 EHR software only, the most reviewed, the most ‘popular’, you’ve abdicated responsibility for your incoming. Most people only talk to vendors of bestselling EHR software. That’s what makes them bestsellers, after all.

The web and so-called review sites keep pushing the top 10 on us. It defaults to ‘sort by popular’. (Just see this popular website www.softwareadvice.com/medical). There are many others – KLAS, Blackbook, etc.

“Mass markets and math being what they are, it’s likely that many of the ideas and products you consume in your life are in fact, consumed because they’re the most popular. It takes a conscious effort to seek out the thing that’s a little less obvious, the choice that’s a little more risky.”

— Seth Godin

Popular is not the same as important, or often, not the same as good.

Granted signing up for EHR Software is not the same as listening to music, but I have seen and experienced so many EHR software that are not in the top 10 that I can confidently tell you there are great ‘gems’ out there. I do realize it takes time to review systems, but it will be well worth it. Talk to people, and do some research, I can also help if you like.

Buying an EHR vs. Signing up for EHR

Sounds like the same thing. Yet there is a subtle difference that can lead to success or failure. 

Buying an EHR software is a one-time transaction. Behind this thinking lies the logic – ‘get this over with’

Whereas,

Signing up for EHR indicates a journey that says, ‘let’s get started’.

Let’s analyze the differences and why they matter.

Buying an EHR vs. Signing up for EHR

Sounds like the same thing. Yet there is a subtle difference that can lead to success or failure.

Buying an EHR software is a one-time transaction. Behind this thinking lies the logic – ‘get this over with’

Whereas,

Signing up for EHR indicates a journey that says, ‘Let’s get started’.

Buy an EHR Software

EHR software is not a one-time transaction like buying a burger at a fast food chain. A buying transaction is measured on a single event, that of getting you the food as quickly as possible. Everything about this transaction is focused on the single act of delivering you good, cheap food as fast and efficiently as possible. Once the food is delivered, the transaction is over, period.

Sign up for EHR Software

When you hire a CPA, contractor, or financial analyst, everyone is focused on starting something; not finishing. It usually starts with the process of understanding and aligning everyone with the desired end goal. The focus is really on building a relationship that lasts many years, many Tax Aprils. Trust is built. It is about caring enough about each interaction with each person. The focus is growing, learning, and continuous improvement. It is a long-term, not a short-term transaction.

You cannot do both at the same time.

I Can Do it; I Can Do it Better; I Can Do it Best

I lived most of my life with this simple saying. He further said, you should have all the skills to be in control. I endeavored to live up to this and excel at what I did. I strove to excel not only in doing everything myself, but even to find my weaknesses and trying to excel at them.

Just over two years ago I realized I was wrong. Not my Dad, I was wrong. In my interpretation of the words ‘job well done’.

What did I do about it?

Improve your true potential with Avetalive

“If you want a job well done, do it yourself”

— My Dad

I lived most of my life with this simple saying. He further said you should have all the skills to be in control. I endeavored to live up to this and excel at what I did. I strove to excel not only in doing everything myself but even in finding my weaknesses and trying to overcome and excel at them.

Just over two years ago I realized I was wrong. Not my Dad, I was wrong. In my interpretation of the words ‘job well done’.

I thought of ‘Job’ as each task, each activity, and each detail. So wrong I was. I have excelled when it came to Strategy and Processes – seeing the big picture and finding solutions that are most apt. My weakness has been details – micro-managing.

I wanted to improve. I Read books, and took coaching classes. Time management and details management.

It hit me when I turned 50. 3 words = 1 simple word. The words ‘job well done’ meant just one word – Goal. My focus was on individual tasks rather than the Goal or big picture.

What did I do about it?

Once I realized this, I decided to take action. I did two simple things:

  1. I hired a Personal Assistant
  2. I outsourced simple tasks that I used to do including my own bookkeeping, accounting, etc.

That changed my life in two ways:

  1. My quality of life improved. I now have more time for myself and I am happy and stress-free.
  2. My revenue has actually increased by 45% in the last two years. This is something that came as a bonus because I am able to focus on and amplify my strengths. (see my previous blog post on ‘amplification of strengths‘)

If you think letting go and outsourcing tasks is expensive, think again. I am a living example of this false thinking.

A Unique Perspective on EHR Dissatisfaction

Dr. Lawrence Gordon, an ENT Surgeon in NY provided a very unique perspective on why EHR dissatisfaction pervades among Providers.

Dr. Gordon talks about the Theory of Amplification and how it applies to EHR Implementation.

A unique perspective on EHR dissatisfaction

Dr. Lawrence Gordon, an ENT Surgeon in NY provided a unique perspective on why EHR dissatisfaction pervades among Providers.

Theory of Amplification

Dr. Gordon talks about EHR as a tool that can be used to amplify the intrinsic talent that Doctors possess. It can be likened to the explanation Archimedes gave to the principle of Lever. While Archimedes did not invent the lever, he gave an explanation of the principle involved in his work On the Equilibrium of Planes. The principle of lever was used to design block-and-tackle pulley systems. The goal was to lift objects that would otherwise have been too heavy to move.

In today’s terms, we see increasing use of Robotics in the manufacturing sector that does the ‘heavy lifting’, allowing people to be creative.

In both instances, these are tools that amplify intrinsic talent.

What are you trying to amplify?

Doctors and Clinical Providers want to amplify their experience and empathy. Unfortunately, they seek out EHR to directly amplify these. This is precisely where it breaks down.

The goal must be to use the lever of EHR to create processes and an environment that allows amplification of inherent talent.

To be precise, we must use EHR to:

  • Visualize data that allows better clinical decision-making
  • Automate health maintenance rules for better patient care and interaction
  • Provide focused educational content based on diagnosis and assessment

In other words, strengthen the processes outside of the exam room so that Providers can Amplify their experience and empathy using the data provided by surrounding systems, inside the exam room.

The goal should not be to ‘master’ a tool, but to use tools to help providers function at high efficiency. Efficiency does not mean clicking buttons and a mouse, it means amplifying strengths.

When I was in Dr. Gordon’s clinic on a Monday during his lunch break, it suddenly became obvious why his practice looked calm on his busiest day when he typically saw 45 patients.

Do Shortcuts Payoff?

We all love bargains. Now we can look for them from the comfort and privacy of our home or office. Comparative websites allows us to do that. Competition makes it good for us (bad for vendors).

We want everything in short steps. A quick way to lose weight, lotteries, easy and fast way to make money and even looking for systems and tools that can help with our practice such as EHR. Sometimes one of these shortcuts pays off and it reinforces our belief that there is always a shortcut.

See implications for your Practice when you choose EHR systems.

Shortcuts for payoff

We all love bargains. Now we can look for them from the comfort and privacy of our home or office. Comparative websites allow us to do that. Competition makes it good for us (bad for vendors).

We want everything in short steps. A quick way to lose weight, lotteries, an easy and fast way to make money and even looking for systems and tools that can help with our practice such as EHR. Sometimes one of these shortcuts pays off and it reinforces our belief that there is always a shortcut.

The problem is, that these shortcuts don’t always pay off. We spend too much time looking for money-saving shortcuts.

But when it comes to EHR / EMR software, there are no shortcuts. This is one reason why so many providers are looking to switch. They made a decision initially in haste, looking for shortcuts; soon to realize that there is a lot of effort needed by all stakeholders.

By all stakeholders, I mean all members of your staff as well as your vendors. Vendors are really partners in your success. If either stakeholder does not come into this as a partner, pause and question why.

Strive to fix it – internally or externally. Change staff, or change vendor, sometimes both.

Medical Practice Marketing – Is it Required?

When I bring up the subject of marketing for medical practices, I get either a glare of disbelief or a concerned look that says – ‘yes, but we don’t know how’.

The look of disbelief comes from old school doctors that always thought the words marketing and medical practice don’t go together. The consider marketing cheesy, and downright nasty.

For others, they have come to the realization that the world has changed. Internet has turned things upside down just as the world of healthcare is changing dramatically.

Medical Practice Marketing

When I bring up the subject of marketing for medical practices, I get either a glare of disbelief or a concerned look that says – ‘yes, but we don’t know how’.

The look of disbelief comes from old-school doctors who always thought the words marketing and medical practice don’t go together. They consider marketing cheesy, and downright nasty.

For others, they have come to the realization that the world has changed. The Internet has turned things upside down just as the world of healthcare is changing dramatically.

What is Medical Practice Marketing?

It can mean any of all of these:

  • Advertising
  • Building a Website with search engine optimization
  • Sending newsletters to patients
  • Being active in the community to promote good health and in turn, become visible and written up in the local media
  • Engaging local media with proper public relations
  • Sending letters/postcards to patients on their birthdays, and other occasions.
  • Holding events for other doctors in your referral network

Does any of this (other than Advertising) sound like ‘sales and marketing’ to you?

Everything that you do is meant to educate and engage your patients (and potential patients) in a dialog and establish you as a thought leader in your community.

The altruistic goal is to treat and serve patients – but you wouldn’t be doing that if patients didn’t come to you.

Marketing is indeed serving your patients

The goal of marketing is to reach as many people as possible so that you have the opportunity to help and serve. Marketing does not mean making a used-car sales pitch.

My goal here is to firmly establish the need for Marketing. Are you convinced?

In future blogs, I will write about the process of doing marketing – what and how to of medical practice marketing.

Mobile Health Applications (mHealth) – Are They Relevant?

Mobile Health applications (mHealth)

I re-read an article in Fast Company that was written 4 years ago to see if it is still relevant given that there is so much emphasis on mHealth software and applications these days. (Here is that article)

This article lists a few iPhone apps that are recommended for Doctors and Providers. Some of these are still around. At that time very few electronic health record systems (EHR systems) were robust enough.

I have seen an evolution of EHR systems that incorporate a lot of functionality that required separate ‘apps’.

With the majority of them now on the Cloud, you can access not just one or two mHealth apps, but the entire system on your mobile device with a browser.

How times have changed?

Not Easy to Reduce Cost of Care

Utilization of Hospital Bills

Kyle wrote a very precise article related to Medicare’s refusal to pay for readmission within 30 days of discharge from a hospital.

He summarizes it well – ‘But this is intrinsically a superficial strategy, not a strategy that addresses the underlying cost problems in healthcare delivery.’

The second problem I see is not addressing the issue from a patient’s perspective. The <30 readmission rule can potentially put patients in harm’s way, just as I have found in my case, it was so difficult to get approval for an MRI when my back hurt.

Reducing costs must be addressed, but not at the expense of patients.

Why is Finding a Doctor So Difficult?

During my recent trip to Las Vegas at the airport on my way back I saw a lady struggle on the phone trying to find a doctor – even in this connected age.

Why is Finding a Doctor So Difficult? - Avetalive

I’m sitting at the Las Vegas McCarran airport returning from a fantastic Healthcare IT Marketing and PR Conference hosted by John Lynn. This is also one of the rare airports that has free wifi.

That’s not what I want to talk about though. I am sitting at the gate waiting for my flight. A young lady sat right next to me. I thought she limped a bit. As soon as she sat down, she plugged in her laptop to charge it, connected to the free wifi, and within 5 minutes, she was on the phone.

‘Hi, is this Dr. Podiatrist? I am looking for an appointment next week. Ok, thank you. This went on for 7 calls. She mentioned on one of the calls that she was looking up her Insurance company’s website for participating podiatrists, and she wanted to see someone close to her office.

Finally, on the 8th call, she did find someone who had an availability.

As each call was made, I could sense her frustration grow and her sighs get louder.

Why is it so difficult to find a doctor and get an appointment? We can book flights, find, review, and book dinner at restaurants without talking to anyone.

Is this the last bastion?

The Number One Reason to Hate EMR is…

The Number One reason to hate EMR is that it slows down doctors.

The ‘it’ that is being referred to is what happens in the exam room with a patient; the clinical encounter. Doctors are no longer scribbling on paper, they are using computers, and they have to collect data, click on templates. Worse, they have to type or somehow enter their findings, assessments and plan into the computer.

Read what you can do about it.

EMR Software

The Number One reason to hate EMR is that it slows down doctors.

The ‘it’ that is being referred to is what happens in the exam room with a patient; the clinical encounter. Doctors are no longer scribbling on paper, they are using computers, and they have to collect data, and click on templates. Worse, they have to type or somehow enter their findings, assessments and plans into the computer.

For some doctors, it is a piece of cake, others hate it with a passion.

EMR has gotten a bad name because of this – SMD (Slow Me Down) Factor I had written earlier about.

Even if all other elements of the Practice Software help improve the office productivity significantly – front-office to back-office workflow, productivity, better collections, efficiency, etc. it doesn’t matter if the doctor is afflicted with SMD Factor.

Do Not Despair – there are choices and options.

There are 6 choices. You will pick the most appropriate choice for you depending on the following factors:

  • Technology comfort, savviness, and ability to use computers.
  • Number of Patients seen (or you would like to see) per day.
  • Relative importance and value of time vs. money.

1. Templates and Keyboard. Standard, out of the box, nothing to add. No additional cost if the system has the templates you need.

  • Assumption: You can type reasonably well, you can manipulate templates, and click fast enough to keep pace with your patient volume.
  • Cost: No additional cost.

2. Templates and Dictation software like Nuance Dragon. The difference compared to the first option is that you can use the templates reasonably well, but you are not a good typist and you need to enter your findings, plan, and HPI in detail. The use of Dictation software allows you to ‘cut the keyboard’. I recommend this option if you are not a good typist.

  • Assumption: You are willing to work with Dragon software for voice recognition. This technology has come a long way. If you tried it a few years ago and found that it did not work well with your accent, try again. A lot has changed, you may be surprised.
  • Cost: One-time charge that is approximately $2000 for Dragon Dictation software.

3. Digital Pen and Dictation software. Option 2 was good if you were good with computers and templates in general but not a good typist. If you are generally computer-averse and don’t even like clicking on templates, this is a good option for you.

Digital Pen is a wonderful advanced piece of technology that allows you to use normal paper. When printed with custom paper templates, it takes your markings on paper and maps them to your computer templates as if you are clicking on-screen. The best part is, if well designed they can convert paper to discrete data.

  • Assumption: As with the earlier option, you must be willing to use Dragon software for dictation.
  • Cost: The cost of preparing custom forms for Digital Pen can vary from $1000 – $2000 per form depending on the complexity of the form. So, if you need 5 custom templates, it can cost up to $10,000. This is generally a one-time fee. The cost of the pen can be up to $500 and perhaps a $60-$70 monthly fee.

If you add total upfront costs when amortized over 3 years, it will be less than $350 per month, but it gives you tremendous peace of mind and productivity gain for yourself.

4. Transcription. Most Doctors are aware of this option and have probably considered this at one time or the other. This option is perhaps the simplest one, but there is now a new twist. The transcriptionist needs to listen to the dictation and not only type a narrative but also work the EMR to select options in the templates for discrete data – physical exam, assessment, etc. In addition, when the provider uses a paper superbill that must be sent to the transcriber to enter in EMR – this expands the role of the traditional transcriptionist.

  • Assumption: Expansion of transcriptionist responsibility to be able to work and use EMR.
  • Cost: Can vary, but consider $10-$15 per hour.

5. Scribe: The concept of having a scribe do all the work on EMR has been in the news quite a bit and is being widely discussed. There is no doubt that it can completely eliminate the SMD Factor. You must be comfortable with a scribe being present during the encounter with a patient. This is generally not a good practice for certain specialties like Psychiatry, but for others like Pediatrics, Family Practice, or Internal Medicine it may be generally acceptable.

Scribe as an option has two variations: A Remote scribe that can be out of the clinic somewhere else or an in-clinic scribe.

  • Assumptions: Willingness on the part of the provider and patient to accept the presence of a scribe during the encounter.
  • Cost: Remote scribes can cost an average of $15-$18 per hour, whereas in-clinic Scribes (Medical assistants) can cost anywhere from $25-$30 per hour.

6. Combination: Sometimes a Combination of various options mentioned here can also work.

Conclusion

You need to analyze each option’s Return on Investment, your desired goals, and comfort levels and pick the one that makes the most sense. You should seek an expert’s help to help you analyze your objectives and choose what works for you. There is no single best method when it comes to how you interact with EMR.